![]() ![]() The brand also invited its customers to engage with the folkloric fabrications themselves at its interactive installations in Chicago, Nashville, Devon Yard, Rockefeller Center, Newport Beach, and Chelsea Market shops. With a community-focused approach and an eco-conscious ethos at its core, the window transformations were unlike any other that the world has seen. The assortment highlighted the materiality of authentic, high-quality denim while emphasizing the planet-friendlier practices at the root of their newest Pilcro pairs. One could easily see the seams, the pockets, the details that come from the original life of the denim itself in the upcycled one. It’s all about the harmony that results.” said Anthropologie Display Director Erika Lavinia That’s when you get the beauty of something like a medley, or a symphony: The wind rustling through the leaves, the birds chirping, the squirrels running through. ![]() “Indigo Wonderland is based on the idea that the forest is composed of all these elements of nature, the flora and the fauna all working together. These denim pieces were later used to create the elements of the forest. To accomplish this intention, invitations were sent to their staff and community to participate in the displays by donating used denim. Anthropologie’s Display Director Erika Lavinia told that their team took an autumnal idea and paired it with the notion that they could highlight Pilcro’s sustainability efforts. This time the artists crafted their sculptural props of the window from community-sourced upcycled denim. Select storefronts of the brand are all set to incorporate surreal, storybook-inspired elements into their facades including think larger-than-life toadstools, sweet-singing songbirds, and fabulous foxes. To exhibit their initiative, the brand devised window displays on their selected storefronts titled “Indigo Wonderland,” which invites people to step outside of their day-to-day chores and dive into a whimsical denim dreamscape. With one foot in the historical roots of denim production and the other in the future of planet-friendlier production methods, Pilcro offers style with a story. However I’m of the opinion that hair is dead (like my insides) so unless it’s fire or acids, it’s probably fine (I’ve applied one of the two to my hair, but that’s another story for another time).American Clothing Retailer Anthropologie announced the release of Pilcro, a new inclusive-sizing denim collection. Ok yeah there’s pretty chemically-sounding ingredients here. ![]() Now I’m no chemist so I’ll reserve my judgment over the ingredients list. It’s probably very handy for travel as it’s flat and doesn’t take as much room as cylindrical containers. This is a little sealed foil packet with a handy nozzle in case there’s leftover product. ![]() Behold this Soo Ae Super Butter Intensive Hair Mask This Asian platinum hair is thiiiiirrrsty lately. The swag bag situation was serious and even ~butter~ was the fact that one of the sponsors Soo Ae included an abundance of hair products. It was a hectic week and I made it to the meetup by the hair on my chimney chin chin. Pilero and the letterpress jeans full#This is the first full review of a sponsored product from the #ABINNYC meetup. By “spread it” I mean spread the word, filthy minds. ![]()
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